Currently, trademark applications have taken approximately 14 to 20 months to be decided by the BPTO. This timeframe is detrimental to applicants’ interests, as only upon the grant of the registration by the BPTO do applicants obtain ownership of the trademark and are able to fully exercise their rights over it.

In order to reduce this timeframe, the BPTO has been adopting several measures, such as, since 2022, the implementation of expedite examination in specific situations, related to the applicant’s condition (such as individuals over 60 years old, or those suffering from a serious illness or disability, or legal entities classified as “Inova Simples”) or to disputes involving the trademark (such as cases involving claims of prior use or ongoing litigation).

Expedite examination has proven to be an effective measure to significantly reduce the processing time of a trademark application. On average, the BPTO currently takes around 34 days to decide on a request for expedite examination.

According to Ordinance No. 66/2026, the BPTO has expanded the grounds for requesting expedite examination, including, among others, the following:

• Claim of prior use rights, raised by the applicant or by an interested third party in opposition proceedings;
• Trademark subject to lawsuit proceedings;
• Grant of the trademark registration as a condition for operating on a virtual platform;
• Grant of the trademark registration as a condition for obtaining public funding;
• Grant of the trademark registration as a condition for obtaining a permit, authorization or concession from public authorities;
• Trademark related to a product or service that is the subject of a patent application under expedite examination before the BPTO;
• Applicant classified as a start-up, as defined by law;
• Trademark subject to international certification via Madrid Protocol.

According to Ordinance No. 67/2026, a total of 3,000 (three thousand) expedite examination requests will be made available throughout 2026, limited to 1,500 (one thousand five hundred) per four-month period (from May 1 to August 31, 2026, and from September 1 to December 31, 2026), and to 10 requests per applicant.

O post BPTO publishes new rules expanding fast track examination for trademark applications apareceu primeiro em Salusse Marangoni Advogados.

Published by the World Trademark Review (WTR), this guide recognizes the world’s leading trademark experts and has included our professionals Fabio Azeredo and Wilson Pinheiro Jabur in its 2025 edition. The WTR 1000 is widely acknowledged as one of the most prestigious directories in the field.

According to the ranking, our firm is described as “exceptional at handling complex cases and devising winning strategies. A go-to for trademark issues, clients are particularly impressed by its practitioners’ business- and client-oriented approach to oppositions, appeals, searches, and negotiations.”

 This recognition reinforces our ongoing commitment to excellence in legal services. Congratulations to Fabio and Wilson on this outstanding achievement!

O post WTR 1000 – 2025 edition apareceu primeiro em Salusse Marangoni Advogados.